We are dedicated to telling the stories of those who are creating, exploring, and making in America. It's about connecting you to amazing people, discovering great brands and the people behind them who are doing what they love.  We want to help the small and uncommon get discovered.




We explore cool destinations from east coast to west coast across this big, beautiful, vast country called America.  And along the way we share with you great American made gear to take with you on your journey.

Through words, photography, art, and video American Crush will inspire you to live an American lifestyle beautifully.  Our rule is to: "Live, Dress & Go" with American style. 


Each issue of the magazine is based upon a theme that is carried into the features appearing in Living, Dressing and Going sections.  In each section we explore the works and the people around the subject matter taking you deeper into the lives of  American makers.  

Catherine Bieri - Founder

I have traveled and lived in many different countries throughout my adulthood.  I was gone from the U.S. for more than 12 years living in Europe and South Africa as my job choices required it.  I loved living in foreign countries and getting to know the people and cultures.   A number of years ago I bought a house on Cape Cod but still found myself on the road.  On my last stint, I decided that once i returned to the US I would open up a "lifestyle" store with wonderful eclectic home furnishings, accessories and casual but smart looking wearables.  

Going to the NY buyers market to touch and feel the items that I would carefully curate, I noticed the lack of US brand representation. So I started digging, and talking, and asking and I've met some some incredible people along the way making wonderful products here in the U.S.  Many of these are small companies who's owners and employees are working hard to either revive industries that have been off-shored or trying to keep certain skills and craftsmanship alive with their small batch productions.  And it's here through American Crush that I share with you who those people are, what they're making, and their journey to make their products in America.  

I hope to inspire you to live "LIVE, DRESS & GO" with an American made lifestyle!